“We’re building a platform that values art, artists, and culture, and for the first time opening the platform experience up to a wider group of fans with the free tier,” said Jesse Dorogusker, Head of Tidal. More information is available at /ForArtists. Tidal is using Square, Cash App, and PayPal for payouts to artists, and also has partnered with distributors CD Baby, DistroKid, Stem, Symphonic, and Tunecore, with Equity Distribution and Vydia launching in the coming weeks.Īll artists must opt-in to access direct artist payouts, either through Tidal’s invite-only direct registration option or through one of its distribution partners.

Rather, royalties will be paid based on the actual streaming activity of individual HiFi Plus subscribers as opposed to the industry accepted method of aggregating streams, empowering fans to play a larger role in the success of their favorite artists. In this new model, royalties attributed to HiFi Plus subscribers will not be aggregated. This direct-to-artist payment is in addition to their streaming royalties.įan-centered royalties: Starting in 2022, Tidal is taking a different approach on royalties. Each month, a percentage of HiFi Plus subscribers’ membership fees will be directed towards their top streamed artist, which they will see in their activity feed.

This innovative program will give artists access to an additional payment stream, so they can benefit directly from their biggest fans on Tidal. In addition to the free tier, the HiFi tier ($9.99/month) and HiFi Plus ($19.99 for even better HiFi and fan-centered royalties and direct-to-artist payments), the company has announced the following new ways to pay artists, which are quoted directly from the announcement below:ĭirect-to-artist payments: Beginning today, Tidal will launch monthly direct-to-artist payments. Tidal’s new payment model, which is apparently only available in its $19.99-per-month HiFi Plus tier, partially adapts the user-centric model. By the “user-centric” model, creators and rights-holders would be paid based on how much each user streams their music - so if someone streams nothing but Maroon 5 or MC Hammer or Frumious Bandersnatch, that artist would receive all of the revenue derived from that subscription.

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